Travis Scott releases his new single “K-POP” with Bad Bunny and The Weeknd today, ahead of the release of his fourth studio album UTOPIA.
“K-POP,” which brings together three of the music industry’s biggest stars, has long been mythologized by fans since it was first teased earlier this year. It simultaneously opens up the world of UTOPIA and illuminates his rapid evolution and progression. It finds Travis Scott at the pinnacle of his abilities as a performer, songwriter, producer, and collaborator, demonstrating once more that no one sounds like Travis. It cements him as the culture’s foremost sonic innovator, elevating him above all others. The official music video debuted today alongside the song.
With more to come, UTOPIA has the potential to be the year’s biggest and most buzz-worthy musical moment. In true Travis Scott fashion, the album will be released as a full 3-D immersive experience, immersing fans completely in his world.
Next, on July 28, the once-in-a-generation auteur and cultural phenomenon will perform the new material live on stage in front of Egypt’s Pyramids in Giza, as only Travis Scott can. Tickets are only available through this website.
Furthermore, UTOPIA is now available for pre-order at shop.travisscott.com, along with five unique album covers, as part of vinyl, CD, and merchandise box sets.
Travis Scott’s 2018 record-breaking, culture-shifting masterpiece ASTROWORLD, which topped the Billboard 200 album chart and spawned the Billboard Hot 100 #1 hit “SICKO MODE” featuring Drake, is the album’s predecessor.